Hitwise：截至2012年2月18日一周美国旅游网站排名，Expedia居于旅游中介网站首位，TripAdvisor居于目的地及住宿网站首位，Southwest Airlines居于航空公司网站首位。
旅游中介
|
排名 |
网站名称 |
域名 |
访问率 |
上周排名 |
|
1 |
Expedia |
www.expedia.com |
13.51% |
1 |
|
2 |
priceline.com |
www.priceline.com |
9.38% |
2 |
|
3 |
Orbitz |
www.orbitz.com |
7.36% |
3 |
|
4 |
Hotwire |
www.hotwire.com |
6.14% |
7 |
|
5 |
Travelocity |
www.travelocity.com |
6.12% |
4 |
|
6 |
Kayak |
www.kayak.com |
5.95% |
5 |
|
7 |
CheapOair |
www.cheapoair.com |
5.70% |
6 |
|
8 |
Yahoo! Travel |
travel.yahoo.com |
4.48% |
8 |
|
9 |
bookingbuddy |
www.bookingbuddy.com |
2.64% |
9 |
|
10 |
Cheap Tickets |
www.cheaptickets.com |
2.58% |
10 |
目的地及住宿
|
排名 |
网站名称 |
域名 |
访问率 |
上周排名 |
|
1 |
TripAdvisor |
www.tripadvisor.com |
8.10% |
1 |
|
2 |
Hotels.com |
www.hotels.com |
3.01% |
2 |
|
3 |
Marriott International |
www.marriott.com |
2.91% |
3 |
|
4 |
Hilton Hotels Online |
www.hilton.com |
2.31% |
5 |
|
5 |
Southwest Airlines Travel Guide |
travel.southwest.com |
2.26% |
8 |
|
6 |
Booking.com |
www.booking.com |
2.24% |
4 |
|
7 |
InterContinental Hotels Group |
www.ichotelsgroup.com |
2.18% |
6 |
|
8 |
Vacation Rentals by Owner |
www.vrbo.com |
2.04% |
7 |
|
9 |
Carnival Cruise Lines |
www.carnival.com |
1.61% |
9 |
|
10 |
Walt Disney World |
disneyworld.disney.go.com |
1.41% |
10 |
航空公司
|
排名 |
网站名称 |
域名 |
访问率 |
上周排名 |
|
1 |
Southwest Airlines |
www.southwest.com |
24.94% |
1 |
|
2 |
Delta Air Lines |
www.delta.com |
11.72% |
2 |
|
3 |
American Airlines |
www.aa.com |
9.30% |
3 |
|
4 |
JetBlue Airways |
www.jetblue.com |
8.09% |
4 |
|
5 |
Continental Airlines |
www.continental.com |
6.31% |
5 |
|
6 |
United Airlines |
www.united.com |
5.69% |
6 |
|
7 |
US Airways |
www.usairways.com |
5.14% |
7 |
|
8 |
AirTran Airways |
www.airtran.com |
4.57% |
8 |
|
9 |
Spirit Airlines |
www.spiritair.com |
3.58% |
9 |
|
10 |
Allegiant Air |
www.allegiantair.com |
3.40% |
10 |
旅游搜索关键词
|
排名 |
关键词 |
点击率 |
付费搜索率 |
自然搜索率 |
上周排名 |
|
1 |
mapquest |
4.20% |
0.23% |
99.77% |
1 |
|
2 |
google maps |
1.45% |
0.62% |
99.38% |
2 |
|
3 |
southwest airlines |
1.40% |
40.56% |
59.44% |
3 |
|
4 |
mapquest driving directions |
0.82% |
0.40% |
99.60% |
5 |
|
5 |
travelocity |
0.79% |
55.22% |
44.78% |
7 |
|
6 |
expedia |
0.77% |
52.83% |
47.17% |
6 |
|
7 |
maps |
0.77% |
0.29% |
99.71% |
4 |
|
8 |
american airlines |
0.54% |
6.20% |
93.80% |
8 |
|
9 |
map quest |
0.52% |
0.00% |
100.00% |
9 |
|
10 |
continental airlines |
0.51% |
19.46% |
80.54% |
10 |
注：数据来源Experian Hitwise
更多阅读：
旅游中介
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
Expedia |
7.52% |
7.29% 1 |
|
2 |
Lastminute.com |
6.52% |
6.96% 2 |
|
3 |
Thomson |
5.67% |
5.52% 3 |
|
4 |
Thomas Cook |
3.96% |
4.26% 4 |
|
5 |
Travelzoo |
3.59% |
3.27% 5 |
|
6 |
Skyscanner |
3.37% |
2.74% 7 |
|
7 |
Cheapflights |
2.83% |
3.11% 6 |
|
8 |
Travelrepublic |
2.74% |
2.44% 8 |
|
9 |
Travelsupermarket |
2.09% |
2.20% 10 |
|
10 |
Expedia (global) |
1.94% |
2.30% 9 |
目的地及住宿
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
TripAdvisor |
10.82% |
7.56% 1 |
|
2 |
Agoda |
6.25% |
Not in top ten |
|
3 |
Booking.com |
6.18% |
4.78% 2 |
|
4 |
LateRooms |
2.83% |
3.32% 3 |
|
5 |
TripAdvisor |
2.49% |
1.87% 7 |
|
6 |
Travelodge |
2.27% |
2.27% 4 |
|
7 |
Premier Inn |
1.89% |
2.08% 5 |
|
8 |
Time Out |
1.74% |
Not in top ten |
|
9 |
InterContinental Hotels |
1.25% |
1.68% 7 |
|
10 |
Hotels.com |
1.23% |
1.95% 6 |
航空公司
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
EasyJet |
17.69% |
22.37% 1 |
|
2 |
Ryanair |
14.42% |
14.89% 2 |
|
3 |
British Airways |
13.35% |
13.03% 3 |
|
4 |
Flybe |
5.50% |
3.77% 4 |
|
5 |
Virgin Atlantic |
4.55% |
3.74% 5 |
|
6 |
Jet2 |
3.63% |
3.18% 6 |
|
7 |
Monarch |
3.23% |
2.75% 7 |
|
8 |
Emirates |
3.14% |
2.35% 10 |
|
9 |
BMIBaby |
2.30% |
2.48% 8 |
|
10 |
British Midland Airways |
2.14% |
Not in top ten |
美国旅游网站排名
旅游中介
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
Expedia |
12.20% |
14.29% 1 |
|
2 |
Priceline |
9.35% |
9.06% 2 |
|
3 |
Orbitz |
7.35% |
6.44% 4 |
|
4 |
CheapOair |
6.49% |
5.56% 6 |
|
5 |
Travelocity |
6.14% |
6.27% 5 |
|
6 |
Yahoo! Travel |
6.05% |
7.03% 3 |
|
7 |
Hotwire |
4.67% |
4.36% 7 |
|
8 |
Kayak |
4.59% |
3.92% 8 |
|
9 |
CheapTickets |
3.17% |
3.07% 9 |
|
10 |
Bing Travel |
2.95% |
Not in top ten |
目的地及住宿
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
TripAdvisor |
7.94% |
5.79% 1 |
|
2 |
Marriott |
3.13% |
2.82% 2 |
|
3 |
Hotels.com |
2.64% |
2.13% 4 |
|
4 |
InterContinental Hotels |
2.34% |
2.22% 3 |
|
5 |
Hilton |
2.31% |
1.87% 5 |
|
6 |
Booking.com |
1.81% |
Not in top ten |
|
7 |
Carnival Cruise Lines |
1.62% |
1.30% 7 |
|
8 |
Vacation Rentals by Owner |
1.43% |
1.13% 8 |
|
9 |
Walt Disney World |
1.36% |
1.52% 6 |
|
10 |
Harrah’s Casino Hotels |
1.32% |
Not in top ten |
航空公司
|
排名 |
网站名称 |
2011市场份额 |
2010市场份额及排名 |
|
1 |
Southwest |
22.39% |
24.42% 1 |
|
2 |
Delta |
12.68% |
11.58% 2 |
|
3 |
American Airlines |
10.13% |
9.29% 3 |
|
4 |
JetBlue |
7.04% |
9.03% 4 |
|
5 |
Continental Airlines |
6.71% |
6.00% 5 |
|
6 |
US Airways |
5.49% |
5.10% 7 |
|
7 |
United Airways |
5.49% |
5.37% 6 |
|
8 |
AirTran Airways |
4.41% |
4.72% 8 |
|
9 |
Spirit Airlines |
3.86% |
3.57% 9 |
|
10 |
Allegiant Air |
3.06% |
3.09% 10 |
注：图片来自Shutterstock